Yves Saint Laurent was a pioneer of the fashion industry and kept designing almost right up until his death. He is an icon of the fashion industry. Not only did he take on the naming right of 'Champagne', to have to have the name changed to 'Yvresse', or 'My Tribute to Women who want to Sparkle', the bottles of 'Champagne' perfume are not a collectors item.
Now it all comes around again. Someone wanting to take away from the genius and turn it into theirs when he has departed our world.
Are we going to now be collecting all our bottles with the old Logo, personally I just think it is a publicity stunt as Christian Dior has now just forged on with the Title of 'Dior' for a younger market.
I am old school and I love Yves Saint Laurent just the way it is, but I am not the campaign manager. One thing is for sure if you check out the latest adverts from Dior and Channel, their business is booming, so I am sad that today we have to say goodbye to the Christian name of 'Yves'.
You may be gone, but people who have followed your fashion through the years will know you will never be forgotten.
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