In Melbourne at present, we have
collections that are being presented down the runway and they are
sometimes made in China??? Not a FAN!
This accessories company does a
fantastic range, but I do feel that to showcase people should know
that allot of the $$$ are being shipped off overseas.
We are living in a society right now,
where we are caring. Louis Vuitton, has thought about a change from
the iconic logo that made their handbags and luxury goods a household
name. In reality no one really wants to be seen wearing $$$$ on
their arm etc...
Currently there has been a report that
during the economic crisis luxury spending was at an all time high.
Not only was this surprising, but according to banks, economists and
basically big brother, going into financial files, it was seen that
an extremely high percentage were first time luxury purchasers.
As we have seen Neon (Fluro, lets face
it) come and go like the 80s, it brings up the question for those old
enough to remember are we reliving the 80s yuppie, or 'fake it till
you make it'.
There are allot of products out their
for consumers and the target demographic is for teens to thirty, the
rest we are forgotten about.
But why is this??
Living in the age bracket you tend to
head toward fad fashion and in most cases you cannot afford the
luxury items. This leads young consumers into high street fashion
chains where they are given the lighting and promotion of this brand
to be carried away.
When you purchase luxury, you are also
paying for the pampering treatment, (Not to mention those hefty
adverts in glossy magazines) but now we are seeing allot of vintage
and retro.
Where is the best value??
The best current value at present is to
invest with local designers, throw your love around a new up and
coming designer that you want to see succeed and share what you want
and have couture made, you never know you may even become a fashion
muse. Take a look at the wonderful Isabella Blow who mused the ever
fabulous Philip Treacy and Alexander McQueen and may I add she was
not of tender years.
Invest instead of new luxury that is
over whelmed with logo, go to a place like Madam Virtue and the
quirky boutiques in the dark alleys where they are your best kept
secret and stock up on great vintage.
If you know what you are doing you will
be able to see the timeless pieces, and if not, ask. See what suits
you and find the pieces that are going to be Vintage. Since I had my
daughter and son, the amount of Vintage I am collecting for her is
amazing, but keeping it on invest purchases.
I know it is amazing to get caught up
in fashion heading to the parades and seeing these gorgeous creatures
transform out of their school uniform into these statuesque
goddesses, but instead of looking at the youth, I prefer to turn my
head after the show to who is writing and saying what and why.
Most of all I turn to the pages of
knowledge and people who have been there.
Jan Breen Burns, Phoebes Garland
(always brilliantly researched) and Jenny Bannister, a few names who
come to mind. Three ladies who are fabulous with a definite opinion
about fashion.
Channel Zandra Rhodes, Vivienne
Westwood, Anna Della Russo, Anna Piagi, Anna Wintour, ladies who have
year behind them and when they speak you listen.
One of my favorite ladies at the
forefront of Australian Fashion right now is editor of Bazzar Kelli
Hush. Kelli was editing the ever loved weekly Grazia, where it was
understood that hats were an essential part of dressing and heading
to Bazzar Kelli is still keeping a stronghold over hats in
Australia's Finest Glossy Magazine next to Vogue.
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